For Publishers – Digital Via Social

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For Publishers

New no cost, no investment income stream.

The Challenge

"The trouble 'old media' are facing, most notably newspapers, is that while the technological landscape around them has changed drastically, their business models have stayed the same." (6)

The Bottom Line…

PortoLynx can give you the technology & the business model to build on these strengths.



Businesses

Publisher Social Commerce Fit

  • Newspapers have strong relationships with businesses in the community that they serve.
  • Newspapers represented 36% of total online audience (June 2009)
  • Newspapers’ primary focus should be providing local news to their communities.